Haibike, an ePerformance Mountain bike brand, will open its first Experience Centre in the UK with RaceCo Cycles UK, Halesowen, Birmingham. The Experience Centre is situated in one of the leading Mountain Bike and Cycle stores in the UK, offering customers extensive bike knowledge and a first-class experience.

RaceCo Cycles UK based in Halesowen, Birmingham, will be home to the first Haibike Experience Centre in the UK. The Birmingham store offers the perfect location for the Experience Centre, attracting mountain bike riders from across the country. The Centre will provide customers the ability to experience Haibike as never before through a premium store fit paired with the vast bike knowledge and customer service from RaceCo Cycles UK.

As part of the Experience Centre, RaceCo Cycles UK will be home to a variety of Haibike electric mountain bikes and hybrids, including an exclusive look at new and forthcoming models, as well as offering customers top-level Haibike brand and bike knowledge.

“We are delighted to be opening the doors to the first Habike Experience Centre in the UK,” comments Haibike UK Brand Manager, Gareth Davies. “The reputation and service of RaceCo Cycles UK made it an easy decision to open the Experience Centre here, and we are excited to be promoting the brand even further within the UK.”

“Having the Haibike Experience Centre at RaceCo Cycles is a fantastic opportunity to elevate the customer’s instore experience,” Paul Tett, RaceCo Cycles UK owner, states. “We look forward to evolving with the brand and offering customers a completely unique Haibike experience.”

To visit the Haibike Experience Centre, visit RaceCo Cycles UK, 187 Stourbridge Road, Halesowen, B633UD.

Tue 15th Feb, 2022 @ 9:30 pm

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