In 2021, Lapierre celebrated its 75th anniversary. An exceptional year, full of new products that will take the brand into the future.

To celebrate this anniversary year, Lapierre is unveiling a special 75th Anniversary collection of three flagship models from the Road, MTB and eMTB ranges.

Each purchaser of a 75th Anniversary model will receive a unique Lapierre 75th Anniversary box after scanning the
specific QR Code assigned to each bike.

This box contains the book “Lapierre – A history of enthusiasts” which retraces the 75 years of the brand through the experience of the company’s employees, as well as a limited edition pair of glasses co-signed by Lapierre x Julbo, the Fury model and its Reactiv photochromic screen.

Already looking to the future, Lapierre is opening a new chapter in the most beautiful way with these three iconic models that sum up #RideYourNext.

Wed 29th Jun, 2022 @ 9:30 pm

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