Only What’s Necessary

Only What’s Necessary

Brand | 568

Only What’s Necessary posted a photo
7 months ago

October 2016...we shipped our first pair of FR-01’s. Since then it’s been a crazy ride, the footwear business is a tough one for small brands and we feel lucky to have made it through until now, we could not have done it without the ongoing support of our customers.
Over the last six months the emails have been flooding in asking when the shoe will be re-stocked....well...unfortunately the FR-01 will no longer be produced once these remaining pairs have gone.

However...work is underway on some exciting new developments for 2019. Because we like to do things obsessively here (nothing to do with habitual procrastination!) we don’t expect new products to be ready until Summer 2019. But rest assured, something exciting has been cooking at our design studio in the French Alps. Expect some evolution in materials, grip and modular offerings and a continuation of our purpose built best-fitting MTB footwear.

Thanks for your continued support

OWN team.

#mtb #mountainbike #downhill #enduromtb #sneakers #flatpedals

Only What’s Necessary posted a photo
7 months ago

BLACK FRIDAY OFFER. If you are lucky enough to be a size 260mm / 270mm then you can grab a pair of FR-01 for the bargain price of only €80.

OWN - Only What's Necessary is with Rivieride.
8 months ago

The @rivieride boys paid us a recent visit to the OWN design lab and to shred the local trails around lake Annecy. Check out the full video edit and journal here: https://www.pinkbike.com/u/Variable-Visual/blog/owns-journal-chilling-in-annecy.html

Only What’s Necessary posted a photo
8 months ago

The @rivieride boys paid us a recent visit to the OWN design lab and to shred the local trails around lake Annecy. Check out the full video edit and photo journal over at PinkBike.com now - link in our bio
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#trailgold #annecy #hautesavoie #FR01 #lesalps #rivieride

Only What’s Necessary posted a photo
11 months ago

Midsummer trail dust deployment - @rivieride crew, fast and focused in Southern France.
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#onlywhatsnecessary #mtbfrance #rivieride #trails #focus #rapid

Only What’s Necessary posted a photo
12 months ago

Shaping the future
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#lastcomesfirst #prototyping #mtb #designstudio #mountainbike

Only What’s Necessary posted a photo
12 months ago

Mom jeans compatible! TS-001 Organic clean cotton summer tee
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#tshirt #organiccotton #earthpositive #mtb #fashionweek #momjeans #carbonneutral

Only What’s Necessary posted a photo
1 year ago

TS-001 Ambassador T-Shirt is now shipping to US, Canada, Australia & New Zealand. Also available throughout Europe via our online store.
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#onlywhatsnecessary #organiccotton #getsome #summerthreads #mtb #tshirt

Only What’s Necessary posted a photo
1 year ago

The TS-001 100% organic cotton T’s have landed and are ready to ship! Available in two colours. Store link in our bio.
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#onlywhatsnecessary #organiccotton #ecofriendly #carbonneutral #freshattire #premium #monochrome

Only What’s Necessary posted a photo
1 year ago

TS-001 Organic cotton Ambassador tee... If you are diggin’ what we are doing and want to support the brand as we develop new products...then bag one of these bad boys over at our online store starting next week.
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#organic #onlywhatsnecessary #mtb #mountainbike #tshirt #organiccotton

About
Creators of innovative and progressive mountain bike footwear.
Birthday
05/01/2012
Founded
2012
Category
Company

Brand Owner: To edit this page simply visit Only What’s Necessary and update your About > Page Info section. Changes you make there will sync to this page after a few hours.

Mountain Bike Reviews - Only What's Necessary FR-01 2017
Mountain Bike Reviews - Only What's Necessary FR-01 2017
Only What's Necessary FR-01

Only What’s Necessary (OWN), is a British design duo, now based in Annecy, France, pushing to create something unique and functional in the world of mountain bike footwear. I’d seen hints of these shoes floating around cyber space and was really excited to get my hands on something that wasn't just your run-of-the-mill, same-as-every-other-pair, mountain bike shoes. The FR-01 is…

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